Hello I'm Jenn.

I've been so busy helping other businesses, I've neglected my own. Sound familiar?

The truth is, I see you. Wearing all the hats, keeping up with administration, regulation and delivering an amazing service to your clients. 

And when you’re so busy working in your business, it’s no surprise that by the end of the day, you don’t have the time or energy to power ideas into your marketing strategy. If this resonates, you’re not alone. Heck, I feel the same way and marketing is my job! But the good news is, the solution doesn’t have to be hard or expensive. I’m here to demystify your marketing.

Rest assured, financial services marketing doesn’t have to be a minefield. 

The jack of (almost) all (marketing) trades

I worked in financial services for my whole career and have supported insurance brokers, financial advisers, mortgage brokers, protection experts, support providers – the list goes on (check out my LinkedIn if you fancy a snoop).

I’ve delivered campaigns for businesses of all shapes and sizes, from solo entrepreneurs and owner-managed small teams to large corporations with multiple companies and brands operating in different markets. I’ve even picked up a couple of awards along the way.

The language used in marketing financial services often feels stiff, cold, and completely confusing. But what it’s taught me is how to take complex subject matters and simplify them into stories that resonate. 

I know how to talk to your audience and I know the tools and techniques you need to reach them.

How you can break the mould and make a difference

I love working in financial services but it grinds my gears that women are left behind in so many areas. From pensions, investing, and protection to the roles they have within the industry. 

Which is why I’m on a mission to amplify the voices of women like you. So more women can find the valuable services you have to offer and enjoy financial freedom. 

Your marketing is more than just an opportunity to shine a light on your services. When it’s packed with power and purpose, it’s an opportunity to connect with your audience and change their perception, while clearly differentiating yourself from the rest of the competition.

Building an audience who know, like and trust you brings so many benefits to your business, from a pipeline of prospects to better quality leads and referrals from advocates.

Marketing that packs a punch

So how do you pack your marketing full of purpose when you’re busy wearing all the hats in your business and you want to spend your money wisely? The answer is simple.

You outsource to an experienced financial services marketer who’ll be by your side making it happen, so you can be confident your marketing is not just ‘covered’ month after month but is aligned to your big business goals.

With me working as an extension of your team, I’ll give you clarity on how to approach your marketing, take away the overwhelm and promise I won’t use any jargon. 

I can:

• Define your marketing strategy so you know who you’re trying to reach and how.

• Implement your marketing for you so you’re not taking time away from the rest of your business where you add the most value.

• Make sense of your data and analytics so you can understand what’s working well and what people are engaging with the most.

• Deliver better leads into your business so you can make more money and an even greater impact.

• Take away the overwhelm of trying to plan, create and execute all of your own making while running your business day to day.

Just like financial services, a lot of people don't understand what marketers do, what platforms they should be using or what content they should be creating. They feel icky even thinking about marketing. Or, more specifically, showing up online and selling their business. 

And I get it, I’ve gone through the same feelings thinking about content I put out online. What if people I know see it, what will they think? 

I decided it didn’t matter because showing up as my authentic self, representing my brand and attracting clients I want to work with is what matters.  

And I’m here to do the same for you. I’ll take the complicated world of financial services marketing and simplify it for you so you can attract your ideal clients. That's why I've created a free downloadable content calendar to help you get comfortable selling. 

Each month, there are relevant topics, prompts and a suggested call to action so you can easily create content to build an online community that knows and trusts your brand. Or, if you want me to do this for you, why not check out how we can work together.